Saturday, November 22, 2008

Demographic becoming focused on soccer

Mike Toth of Sportsnet shines a light on the future of "football" in this country. He says that the Grey Cup and the CFL are over-rated and that soccer will be king:

"But in a new Canada that features a huge immigrant population, hockey is becoming less and less popular. Many newcomers, in fact, can't even afford to think about registering their children in expensive minor hockey programs.When it comes to football, meanwhile, newcomers are inclined to celebrate the exploits of Ronaldo and Kaka from the more "beautiful" game.Some of the powers-that-be in Canadian hockey are just starting to recognize the changing face of our nation. The Leafs, for example, staged a free exhibition game this season to try and captivate a young multicultural demographic that's becoming increasingly focused on soccer, basketball and mixed martial arts."

So, despite the economic downturn, hold on to those TFC season tickets. In the long-run they might be worth more than Leafs season tics.

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